Key Benefits
Increasing media coverage, improving accountability, and delivering better ROI.

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The Domus Digital News Vault is a world-class, specialized solution designed to improve the ROI of your public relations program.

The Domus Digital News Vault can be used as part of our comprehensive Digital PR Service, or as a stand-alone component that seamlessly integrates into your existing PR resources. Either way, the News Vault is the new way  PR professionals can deliver to journalists the information they want, when they want it, and in a form that is most convenient for them to use. The News Vault offers:

  • Quicker turn-around
    • A digital press kit can be produced and delivered faster than one can be printed and mailed
    • Journalists can be alerted by e-mail, which is more timely than attempting notification by mailing a press release
  • More media exposure through improved convenience to editors
    • Digital copy makes it easier for editors to file/write articles
    • Digital images mean more choices and increased ease of use
    • Increased amount of background information reduces legwork and follow-ups
    • Digital communications (rather than phone) allow editors to deal with the opportunity on their own time (i.e. not on deadline)
  • More accountability and better reporting
    • System reports every editor who “opened” the invitation mailing
    • System reports every editor who downloaded a kit, and what was downloaded

To experience a working News Vault for yourself, check out our demo Vault at domus.PRVault.com.  Then contact Bob Vogel at bvogel@domus1.com or 215-772-2183.